3 Ways to Brand Your Business on an Entrepreneur’s Budget

Hello! It’s Nyrka again!

Wow! It’s already been a few months since the launch of my Coaching & Consulting business, and I have absolutely loved every minute of it.  This journey has already been so deeply rewarding, and seeing my talented clients succeed in their endeavors fills me with excitement for what is to come.

Branding your business can be difficult, especially if you don’t know what to do or where to start.  If you have already taken the leap, and begun transitioning from a steady job to an entrepreneurial endeavor, then you’re ready for the next step in the process; branding.

If you're ready to launch your business and are looking for ways to begin branding yourself and your business on an entrepreneur’s budget, here are a few helpful tips that I have learned along the way.

#1 COLLABORATE WITH OTHERS

Collaboration is the key! The real magic happens when you begin teaming up with others and using your gifts, talents and varying perspectives to support each other. Collaboration is contagious, and the flow of new ideas can lead to innovative programs and new product creations. Not to mention the opportunity for referral exchanges and new business. Now, don’t you think all of those things sound amazing?

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#2 CREATE YOUR OWN MASTERMIND GROUP

We were never meant to “entrepreneur” alone.  It is important to find other colleagues, entrepreneurs, and peers that are equally as passionate about what they do, and who have end goals of launching successful businesses as well.  By creating a mastermind group, you have the unique opportunity to coach each other along the way, learn from one another, brainstorm new ideas, and share wisdom and expertise around a variety of diverse topics.  This simple exchange, even if only once a month, can take your business to the next level.

#3 BECOME AN EXPERT IN YOUR FIELD

Begin by creating content around the topic of interest.  Write a well thought out article, start a blog or write a book.  Once you have created content that brands you as an expert, then you can seek out speaking engagements to share your knowledge and expertise at special events and seminars.  You can also use social media to market yourself, share your special events with others and market your key products or services.  By sharing your content and ideas, you are able to communicate to the world what your mission really is, and you might even start a movement!

What other affordable branding ideas have you tried?

I would love to hear them!  Visit me on Instagram @nyrkariskin_purplesuits.

All the best,

 

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Nyrka Riskin